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- Long and short-term strategies for your company or brand,
- Definition of the company’s mission, vision, objectives and their execution,
- Business plans for new ideas,
- In-depth analysis of market, brand performance, marketing and sales activities, finances,
- Next steps recommendation.
MARKETING & COMMUNICATION
- Analysis of activities and touchpoints efficiency & consistency,
- Target group and insights definition,
- Product and pricing strategy,
- Distribution strategy,
- Communication strategy,
- Social media & internet marketing strategy,
- New solutions and creative ideas.
BRAND & PORTFOLIO MANAGEMENT
- Brand positioning and image,
- Brand and portfolio development,
- New brand creation,
- Brand and categories management,
- Brand audit,
- Budget and investment split recommendation,
- Financial efficiency & profitability.
ANALYSIS & TRENDS
- Global trends in industry (macroeconomic, marketing, sales, retail),
- Markets and industry development,
- New markets potential,
- New opportunities and threats,
- Competitors’ activities,
- Consumer trends and behaviour.
NEW PRODUCT LAUNCHES
- New launch strategy,
- Distribution channels, pricing, marketing support,
- Timing, media cover, communication plan,
- Objectives recommendation,
- Analysis of launch efficiency.
NEW MARKET ENTRIES
- Markets and industry trends,
- New markets condition and development potential,
- Competitors on new market,
- Entry and exit barriers,
- Entry requirements,
- Finding potential cooperation partners on new market.
- Individual offer created to solve any specific problem in your industry, company or brand,
- What do you want to achieve? Become a market leader, reduce the costs, improve profitability etc.
- You define your problem or goals, we analyze the situation and propose possible solutions.
- FREE: first short consultation to identify clients’ needs
- ONE DAY: individual 1-day consultation at client’s premises with detailed discussion of brand, strategy, image, marketing activities, market trends, competitors and easy wins reco
- PROJECT: you can hire a consultant to any bigger project cooperation.